Adam Meisel

selected projects

Gojee

project summary

Gojee revolutionized the online recipe experience by offering beautiful full-screen recipes aggregated from the best food bloggers. Users can search based on what's in their pantries and what fits their dietary restrictions.

Eventually, Gojee expanded it's content platform to include fashion and launched apps for iPhone, iPad, and Android.

responsibilities

Product Strategy
User Experience across all products
Visual Design Direction
Copywriting
Marketing Materials

ESPN360

project summary

ESPN 360 (Which has since evolved into ESPN3) is ESPN's online live sports network. Available only to ESPN cable subscribers, 360 allows viewers to watch games not broadcast on American TV and to watch games while away from the TV (ie, at work).

responsibilities

Experience Design brainstorming
Graphic Design concepts
Graphic Design extension (various modes & accompanying website)

ESPN Scorecenter

project summary

Scorecenter is ESPN's flagship app for iPhone. Moment was tasked with designing an app that could get users their score information as quickly as possible, while retaining the ESPN brand and allowing for user customization. It has since been released on Android, iPad, and updated to 2.0 on iPhone.

responsibilities

Modular design system extension
Linework vector art
Graphic Design specifications document

Visual Programming Language

project summary

Moment was hired by an early phase startup to help with Strategy, Information Architecture, Branding, and Graphic Design for their first product: an interface to allow non-programmers to create complex macros that handle financial data.

responsibilities

Brand brainstorm facilitation
Experience Design brainstorming
Graphic Design concepts

Sony Artist Sites

project summary

At Sony BMG (Now Sony Music), I was part of a multidisciplinary team tasked with rapidly designing and developing social feature rich artist sites. Turn around from design to live site for each artist was between 1 and 2 weeks.

responsibilities

Graphic Design
Interdepartmental Collaboration
Front-End Development

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